Do you like games that interact with physical reality? You know, like playing Monopoly in London or Pac-Man in New York? But you don't like the inconvenience of rain, it being 3 AM, you not being dressed yet, or those places being thousands of miles away? Well my friend, now there's a solution!
Instead of playing a game that involves actual reality, why not play a game that involves a virtual representation of actual reality? Such as playing a game in Google Maps? You know it makes sense! It's a New Genre about to be born!
I predict a dedicated conference in 2006.