It is an answer. Alex Champandard summed up my entire previous blog post as: Essentially, making self-published games requires the skills running a business — and not everyone has, or wants, those. He should know: He has the skills for running a business as well as deep programming skills. Just look at AIGameDev. Here is [...]
Intelligent Artifice
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Monthly Archives April 2010
Marketing, sales, and other scary new game development tasks
Yesterday morning in the office, after my second cup of espresso, I wrote a tweet. And then another, and another, and pretty soon I had about 6 or so: The rise of social games means more developers need to get comfortable with the concepts of marketing, selling and profit. Seth Godin makes a strong argument [...]